This Week in Badvertising: It’s Not Pop
Hey, Pepsi, way to know your audience. We don’t call it “pop” here. In fact, we despise the people who call it “pop” and tell them to go back to the Midwest. We call it soda here. We always have, and it’s been that way for a long time. There’s an O in soda, but I don’t see any subway ads saying “SODA.”
Oh, I stand corrected. You use the word “soda” once, in the phrase “SODAPOP.” We don’t call it that, either, idiots. We’re not backwoods hicks from the hills of Kentucky, we’re NEW YORKERS. Did you ever keep that in mind, since you were, you know, making SUBWAY ADS?
For the record, the word “POP” was featured 8 times by Pepsi in this one subway car. We New Yorkers know when a phony is trying to hawk their products to us. I’ll be drinking Coke from now on. That’s the only soda I drink.
This entry was posted on Thursday, January 22nd, 2009 at 9:02 am and is filed under Badvertising. You can leave a response, or trackback from your own site.
January 22nd, 2009 at 9:51 am
danie says:Excuse you, East Village Snob, but I had not heard the term “pop” used commonly until I attended an overpriced private institution. You may know it as “gorges,” or “gangsta,” depending in your t-shirt.
Yes, it was also prevalant when I lived in the Midwest, but didn’t surprise me after meeting people from Rochester and Binghampton.
Now this west-coast-by-midwest-and-brooklyn-born girl says “pop” regularly - just to be different from elitists like you and more in line with the working (wo)man.
So there.
And Coke is gross.
January 22nd, 2009 at 10:00 am
Stealthnerd says:Augh, THANK YOU! It’s NOT pop, but try telling that to anyone I grew up with. Pittsburghers just loooove their pop. Personally, I always preferred SODA.
January 22nd, 2009 at 10:24 am
Beej says:It could be worse. Some spots in the south call everything Coke.
Want a Sprite? Ask for a Coke.
Want Pepsi? Ask for a Coke.
Want beer? Well… ask for a beer then.
January 22nd, 2009 at 11:58 am
Katie says:I don’t think we should be focusing on the word choice here. The real problem for me is the crappy web 2.0 inspired logo, and the lack of enthusiasm on Pepsi’s part to create a high-quality advertising campaign. The fact that they found a lot of FUN words with an O in them doesn’t exactly convince me to buy their unhealthy, sugar laden beverage. Not that I would anyway…
January 22nd, 2009 at 12:29 pm
Tyler says:it doesn’t matter what it’s called. it’s still going to get taxed.
January 22nd, 2009 at 2:32 pm
Meredith says:I’m from NY and I call it pop. But I’m not from the REAL NY, er, America, er. What’s up with the Real World: Brooklyn, anyway? And I don’t drink any carbonated HFCS-laden beverages, really. Except the occasional root beer. Cola is gross.
January 22nd, 2009 at 3:20 pm
lozo says:What the fuck, dude? Were you on the Pepsi train this morning?
January 22nd, 2009 at 7:57 pm
christina says:I suspect a Canadian was behind this. I live in Toronto and everyone here says pop. In fact, I’m not sure Canadians know what soda is. It’s horrible.
January 22nd, 2009 at 11:23 pm
Gabriel Newob says:Always Pepsi….never coke. and always Diet.
January 23rd, 2009 at 12:31 pm
Your Girlfriend is Ugly says:What’s next?! A GAP ad saying that JUMPERS are on sale?!
January 23rd, 2009 at 5:11 pm
Ms. A says:Chris, I adore you. Everything you say is greatness to me.
January 30th, 2009 at 12:06 pm
keith says:BEEJ: coming from texas originally, i can verify that. all soda is called coke.
my sister, who used to be a flight attendant, used to love fucking with people on the plane.
“excuse me, miss. can i have a pop?”
“a what?”
“a pop.”
“what’s a pop?”
“you know, like a soda.”
“oh, okay.” she’d then hand the orderer a club soda.
“no, i mean like a coke.”
“oh, why didn’t you just say so? what kind of coke do you want? we have coke, diet coke, sprite, dr. pepper and ginger ale …”
February 6th, 2009 at 2:43 pm
cmwallwatcher says:I had some fun with the Pepsi badvertisements (I love your word) as well.
http://www.constructiongraffiti.com/2009/02/silly-pepsi-advertising-graffiti.html
June 28th, 2010 at 12:14 pm
Malik Overocker says:Is it a 30 day riskless trial?